Oregon-based Northwest Natural Goods alleges in a lawsuit that Canopy Growth Corp.’s Martha Stewart CBD product line intentionally copied Northwest’s Wyld CBD brand packaging and marketing designs.
The copyright-infringement complaint, first reported by Law360, alleges that Northwest Natural Goods and a former strategic investment subsidiary of Canada-based Canopy Growth, Canopy Rivers, were in business discussions regarding the Wyld CBD line of products between July and November of 2019.
As part of those discussions, the Sept. 9 complaint alleges, Canopy Rivers was provided a Wyld CBD business plan, including “trade dress” and copyrighted materials for the brand’s blackberry, lemon and raspberry CBD gummies. Trade dress typically shows the look of a product or its packaging.
One year after Wyld terminated the talks, according to the complaint, Canopy launched its own CBD product line in partnership with Martha Stewart Living Omnimedia, which is based in New York and owned by Marquee Brands.
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